Most People Incorrectly Think They Are Self-Aware

One of the smartest insights I've seen a leader share came from the former CEO of Utah-based Weave, Brandon Rodman, who wrote, "Contrary to what the phrase self-awareness implies, it means to be aware how others perceive you. It’s NOT how you perceive yourself. If doesn’t matter if you think you are aggressive, it matters if others do."

So when you catch yourself saying that you are self-aware, you probably aren't.

Self-awareness is a practice, not a skill. It requires that you develop tactics to gather honest and accurate feedback from others. For example, you could check in with two other attendees of a meeting and ask, "Did I convey the impression that I was open to the ideas of others, or did I sell my own positions too hard?"

Author Tasha Eurich, my colleague in Marshall Goldsmith's 100 Coaches program, wrote in Harvard Business Review that "even though most people believe they are self-aware, self-awareness is a truly rare quality: We estimate that only 10%–15% of the people we studied actually fit the criteria."

Tasha makes the case that "self-awareness isn’t one truth. It’s a delicate balance of two distinct, even competing, viewpoints."

The first viewpoint is internal self-awareness: how you see your emotions, reactions, beliefs, and so on. It's what most people think of as self-awareness.

The second variation is external self-awareness. It is understanding how others perceive you, and Tasha discovered a surprising relationship between these two types: there is virtually no relationship between them. You can be highly aware of your own reactions and emotions ("that SVP always triggers me, and I need to manage my own state carefully to avoid overreacting") and still have immense blind spots when it comes to grasping the ways that others perceive you.

The more unbiased external feedback you get—and the more openly you consider it—the more likely you are to have accurate external self-awareness. For example, if you want to spend more time listening and less time talking, you could record and get a transcript of every meeting in which you participate, then have an intern analyze the percentage of time you spoke in each meeting.

There's another simple technique you might try as suggested by Level 2 Legal CEO, Joey Seeber. He suggests asking at the end of every interaction, "Has this been of value to you?" and then deeply listening to the response.

Of course, if you surround yourself with people who tell you only what you want to hear, no amount of questioning will produce accurate feedback. Above all else, you must demonstrate with your actions and reactions that you cherish frank feedback, even when it is critical.


Are You Really, Truly Self-Aware?

Recently on LinkedIn, I conducted two polls. One asked about internal self-awareness, which is how we see our own values, thoughts and emotions. The other asked about external self-awareness, which is our ability to understand how we come across to others. Here are the results:

The results from the first poll did not surprise me, but they may surprise you. 78% of respondents said they were adept at internal self-awareness. To the contrary, author Dr. Tasha Eurich says that "even though most people believe they are self-aware, self-awareness is a truly rare quality: We estimate that only 10%–15% of the people we studied actually fit the criteria."

In other words, most of the people who responded to my internal self-awareness poll overstated their capabilities.

The results from my other poll did surprise me. 65% admitted they do not accurately grasp how others perceive them. This is significantly closer to the 10 to 15% levels Dr. Eurich observes.

Taken together, my poll results suggest that when it comes to self-awareness, most people have more work to do than they realize. But, as Rachel Waldron wrote in response to one of my polls, "If you're not self-aware, how would you know it?"

The odds are roughly 9 in 10 that you're not self-aware. So it's prudent to act as though that's the case.

Writing in the Harvard Business Review, Dr. Eurich offers a surprisingly quick step we can all take to improve our self-awareness. She suggests we replace "why" self-awareness questions with "what" questions.

"Why are people so critical of me?" and other similar questions aren't effective because the correct answers can be quite complicated, and we have so many biases. Eurich points out that highly self-aware people are much more likely to ask "what" questions.

For example, it could be productive to ask, "What are steps could I take to be more effective?" You might also ask, "Based on past results, what are warning signs I am starting to get anxious and burned out?"

Most importantly, to the greatest extent possible, surround yourself with supportive but frank people who are willing to give you accurate and constructive feedback. Then—this is the important past—listen to them. Even when it hurts.


Whatever You Believe about Yourself Is Probably Wrong

I once took an intensive aptitude test that measured, among other things, whether I work best alone or with other people. Before sharing the results, the administrator asked me whether I wanted to guess the test result. It was easy: I work best alone

Wrong. The actual test revealed that I work best with other people. In fact, my results were off the charts in that other direction.

Think about it. On such a basic aspect of my personality and aptitudes, I was utterly wrong.

Before you start thinking that I am dumb and clueless, the odds are pretty high that you wouldn't do much better in proving the accuracy of your own self-awareness.

Human beings are extremely complicated.

  • You want to eat; you want to lose weight.

  • You want to take more chances; you are afraid of taking chances.

  • Your parents were unpredictable so you always tried to be predictable; now you are bored to tears with how predictable your life has become.

We are doing our best. We are only human, and we make mistakes. We see the world through our own biases and preconceptions; that is not going to change.

What can change is whether we accept the fact that accurate self-awareness is like immaculate conception; it is nearly impossible to achieve.

For this reason, I am more willing than ever to step outside the boundaries I used to set for myself. Do I want to go see that French film "Les rencontres d'après minuit" about two poets who continually have a philosophical debate about love and desire? No! I mean... yes.

Do I want to go to the opera? No! I mean... yes.

Travel outside your country. Read books that argue a different perspective than your own. Volunteer on a farm or in an inner city. Attend lectures. Go to art shows and exhibitions that make you a bit uncomfortable.

Most of all, stop pretending that you know what's best for you. The truth is, we don't.

To learn more...

"Unskilled and Unaware of It: How Difficulties in Recognizing One's Own Incompetence Lead to Inflated Self-Assessments" by Justin Kruger and David Dunning (1999). The authors found that people who performed poorly on a cognitive task tended to overestimate their own performance and abilities. They called this phenomenon the "Dunning-Kruger effect," and suggested that it arises from a lack of metacognitive ability, or the ability to reflect on one's own thinking and performance.

"Are You Aware of Your Self-Interest?" by George Loewenstein, Emily Haisley, and Rachel Moran (2010). The authors found that people often fail to recognize how their self-interest biases their own decision-making. They suggested that this failure arises from a lack of self-awareness about one's own motives and biases.

"The Blind Spot: An Essay on the Relation between Theory and Data in Cognitive Science" by T. Metzinger (2010). In this essay, the author argues that the human brain has a "phenomenal self-model" that allows us to be self-aware, but that this model is often incomplete and inaccurate. He suggests that our self-awareness is limited by our inability to access certain aspects of our own minds and brains, and that this limitation can lead to illusions of self-knowledge and self-understanding.

"The Paradox of Self-Awareness: Why Few Behave in Ways They Prefer" by David Dunning, Joyce Ehrlinger, and Justin Kruger (2008). People who claimed to value certain traits and behaviors often failed to exhibit those traits and behaviors in their actual choices and actions. The authors suggested that this paradox arises from a lack of self-awareness about one's own values and preferences.

"Introspection and Self-Insight: The Necessity of Dichotomizing and Combining Measures" by Emily Pronin, Daniel Lin, and Lee Ross (2002). In this study, the authors found that people's self-ratings of their own emotional states often did not match up with their actual physiological responses to emotional stimuli. They suggested that this discrepancy arises from a lack of self-awareness about one's own emotional states.

Be Quiet, Make Friends and Have a Purpose

Being Fully Present

When people talk about being "fully present", most of it is made up gobbledygook... because almost no one really knows what it is like to experience that blissful state.

Imagine that Eric Clapton is playing the opening licks to the song "Layla". Imagine that you're watching him... his eyes are closed, his fingers move without any thought or direction, and it feels as though the music is flowing straight out of his soul. That's what it's like to be fully present.

Now imagine that you are trying to play the same licks. You are almost certainly thinking, "Start with my index finger on the fifth fret of the first string. Use my ring finger to play the seventh fret of the first string. Now, move my index finger up to the eighth fret of the second string. Use my ring finger again to play the tenth fret of the second string. Finally, slide my ring finger down to the ninth fret of the second string. As I play each note, hold it for the same duration and give it a slight vibrato—a small shake—to add some character to the sound."

This is how most of us spend 99.99999% of our waking existence, with words and thoughts filling our mind and pulling us into either the past or future.

To be fully present, you must leave words and thoughts behind.


Harness a Mindful Approach to Entrepreneurial Growth

As an executive coach who has worked with many founders, owners and CEOs of aggressive growth companies, I've seen firsthand how transforming to a more mindful corporate culture can take your organization and customer experience to the next level. But what exactly does "mindful" mean in a business context?

At its core, mindfulness is about focusing with clear eyes on the present moment—on your customers, employees, and the reality of your business—without being clouded by preconceived notions. It's about truly seeing through your customer's eyes, which as a busy leader immersed in the day-to-day of your company, can be extremely difficult to do.

Your vision can get obscured by internal factors such as your KPIs, org chart, budgets, and the competing priorities and opinions swirling around you. While massive corporations and bootstrapped startups may have more freedom to innovate solely based on customer insights, aggressive growth companies in the middle have to be much more deliberate about developing a customer-centric culture.

That's where mindfulness comes in. By fostering a corporate culture of focus, honesty, open-mindedness, and genuine care for customers and employees, you can position your company to sense and respond to customer needs with much more agility.

But in today's 24/7, hyper-connected world, how do you cut through the chaos and noise to operate mindfully? Here are some principles I coach growth-focused leaders on putting into practice:

  1. Contextualize, but don't compromise on, customer focus. View any policies, KPIs and best practices through the lens of what will help you best serve customers in the present moment. Don't let them become blinders.

  2. Prioritize presence and single-tasking. Create a culture that enables and expects employees' full attention and best efforts on the task at hand, whether that's a customer interaction or an internal meeting. Mindless multitasking won't cut it.

  3. Instill intellectual honesty. Be precise and objective when assessing how you currently treat customers versus how you could better serve them. Seek out and embrace even inconvenient truths.

  4. Foster diversity of thought. Make space for differing opinions and approaches. Trying to force agreement leads to blindspots. Diversity of perspectives is key to understanding customers.

  5. Make it effortless. Look for every opportunity to reduce friction for customers, employees and partners. The easier you make the experience, the more they'll engage with you.

  6. Default to transparency. Truthful, clear communication is essential to collective awareness of reality. Attempts to obscure or spin the truth will backfire, so lead with radical candor.

Transforming entrenched corporate habits is never easy, especially amid the intense demands of scaling a business. But in my experience coaching growth company leaders, committing to these mindful principles is one of the most powerful ways to align your culture around delivering world-class customer experience - which ultimately will be a key competitive advantage in unlocking new levels of growth.


Stillness 101

The basic idea: My friend Molly Tschang—creator of Say It Skillfully—reacted to one of my many "stillness" posts and texted me to suggest that I do a longer piece explaining what I mean and how you might actually "be still".

Molly, this is that piece.

Stillness, to me, means clearing your head.

It means being quiet and emptying your mind of thoughts, so that actual, highly valuable insights have room to get your attention.

It entails shifting from a fire hose of chatter in your head to a single, beautiful truth.

And sometimes it simply means doing absolutely nothing, so that you can recharge.

"Be still and know."

A bit more background: To achieve a dramatic shift in your state of consciousness, there are two basic strategies. You can either unload stimuli (i.e. be still) or overload stimuli (i.e. go skydiving or whitewater rafting). I use both approaches.

The photo at the top of this issue is of a stream at the foot of a mountain above the town of Park City, Utah. I took it this past Monday afternoon, just before I settled down to sit by the rushing water and be silent.

In the woods above that stream, I've also ridden my mountain bike so fast that there was no room in my brain for any thought except: stay alive!

Other strategies I've employed to clear my mind include:

  • Hiking alone in the woods

  • Juggling

  • Counting the duration of my breaths

  • Gazing into a fireplace or campfire

  • Rock climbing

  • Kayaking into the middle of a body of water and simply sitting there

  • Attempting to draw something

None of these is right or wrong. They are simply tools to withdraw from the habit of talking, talking, talking in your head and/or with other people.

Why do you want to take a break from that sort of chatter?

It's easy to get stuck in thoughts and opinions that simply aren't true. The vast majority of people think they are self-aware, but actually aren't. They think they are seeing the truth, but they are not.

Very often, I have been such a person. The price of such self-delusion can be very high. I've learned that stillness is a path to more accurate perceptions. Why? Because when you stop trying to justify the same incorrect perception in your head, you open the door to what might be a more accurate sense of reality.


Be Quiet, Make Friends and Have a Purpose

A good friend of mine likes to say that when your body is trying to get your attention, you had better listen. It will keep kicking you harder and harder until you do.

I like simple principles that people can remember. Too often, we receive advice that is so hopelessly complicated and convoluted that you can't even understand it, never mind live by it. (How many times have you walked out of a meeting confused by what, if anything, was decided?)

Be quiet, make friends and have a purpose is a simple prescription for a spectacular life and career. If you have a minute, I'd like to explain why.

The odds are stacked against you.

Everything in your life is external: your friends, family, colleagues, possessions, obligations, and smartphone. With one exception: The Quiet You.

The Quiet You knows that you (I'm making this up) really hate bossing people around, even though you manage a staff of 150. It knows that you're scared of dying, that you really want to be a singer, or that you have never liked your sister.

In other words, The Quiet You is you, stripped of all pretensions and social conventions.

All that external stuff distracts you from paying attention to The Quiet You, but this is a mistake. Without regular check-ins, it's too easy to start living someone else's life.

I'm not going to tell you that you have to:

a. Meditate

b. Practice mindfulness

c. Learn relaxation exercises

d. Take Tai Chi

e. Go for long walks alone on the beach

f. Chant "Om"

g. Swim laps

h. Pray

i. Practice loving kindness

j. Sit quietly with good friends or someone you love

...but any of these would be a step in the right direction. Do what works for you, and stick with it. 

This is the first, critical step to being happy and productive.

For a deeper understanding of what I'm talking about, try watching the film Mindfulness: Be Happy Now. My brother made it, and you can rent it on AmazonGoogleiTunes, or Vudu.

"Social capital is one of the biggest predictors for health, happiness, and longevity" reports BeWell@Stanford University. Many physical and mental ailments are basically loneliness manifesting itself in your body.

If you don't believe me, let me make the same point from a negative perspective. "Captors use social isolation to torture prisoners of war—to drastic effect. Social isolation of otherwise healthy, well-functioning individuals eventually results in psychological and physical disintegration, and even death" observes this research report.

To stay healthy, you have to make good friends. I'm not talking about getting 98 Likes on your latest Instagram post. I'm talking about making the kind of friends who will help you clean your garage or invite you over to dinner on the spur of the moment.

If you don't know how to make friends, here is a wonderful primer on how to get started, along with these resources:

There's a big difference between a reason to get out of bed versus something that makes you smile when you wake up. It's the difference between an obligation and a purpose.

At the risk of harping on one point, knowing the difference is directly related to paying attention to The Quiet You.

Sorry.

What do you most value? Where can you have the greatest impact? What is possible, given your stage of life and personal circumstances?

I received a note earlier this week from a woman who sounded desperately lonely and very upset that she had no support. She was wrestling with some real problems, none of which I could solve with an email. Instead, I made a simple suggestion: find a way to help others. If she flipped her mindset, she might be able to form meaningful connections with other human beings. Instead of waiting to be helped, she could help others. Will she still have serious problems? Yes. Will she be as lonely and isolated? No.

Find a way to help others, and find the intersection between doing so and giving yourself satisfaction.


Being Aware of Being Aware

I asked ChatGPT to assume the role of the English spiritual teacher, Rupert Spira, so that I could interview the AI system responding as Spira.

I have read several of Spira's books and have found them to be truly profound. They include:

  • The Transparency of Things, Non-Duality Press, 2008

  • Presence: The Art of Peace and Happiness, Non-Duality Press, 2011

  • Presence: The Intimacy of all Experience, Non-Duality Press, 2011

  • The Ashes of Love, Sahaja Publications, 2016

  • The Nature of Consciousness, Sahaja Publications, 2017

  • Being Aware of Being Aware, Sahaja Publications, 2017

  • A Meditation on I Am, New Harbinger, 2021

  • The Essential Self, Sahaja Publications, 2021

  • Being Myself, Sahaja Publications, 2021

  • You Are the Happiness You Seek, Sahaja Publications, 2022

I barely edited this transcript. After being instructed to respond like Spira, the AI system remained "in character" as you see here.

BK: As I understand your books "Being Aware of Being Aware" and "Being Myself", you perceive that God or Source—or whatever words we choose to use to describe an infinite being—inhabits every living creature, so that we are all God. Is this a correct understanding?

Chat/RS: Yes, that is a fair summary, albeit somewhat simplified. I often speak of consciousness, which is the essence of our experience and being. Consciousness, the knowing element in all experience, is not limited to or by anything or anyone. It pervades all and everything. It's within this understanding that one may say we are all 'God', or 'Source'.

BK: In a similar manner, in our daily lives as finite beings, we tend to forget this truth that awareness, which is the essence of God, pervades us and everyone else. Our thoughts and experiences fool us into believing we are separate, alone and isolated. Is this close to what you perceive?

Chat/RS: Yes, that's quite close. It is our mind's habitual tendency to identify with the body and thoughts, creating a false sense of separateness. This illusion of being a separate self is what obscures the innate peace and happiness that is our true nature. Our true Self is ever-present Awareness, which is the common ground of all experience and is never separate from anything it knows. It's in recognizing this truth that we find our inherent wholeness and unity.

BK: To find happiness and peace, all we need do is remember that our true Self is ever-present Awareness. We don't need to meditate in a specific manner or eat specific foods or take specific drugs or do anything else. Correct?

Chat/RS: In essence, that's true. Peace and happiness are inherent in our true nature of Awareness. They are not a result of certain activities or conditions. That said, practices like meditation can be helpful. They don't bring us peace and happiness as new acquisitions, but rather help us to recognize what is already inherently ours. It's a matter of shifting our attention from the content of experience to the essence of it, from objects to Awareness itself. We don't 'attain' our true Self, we simply recognize it.

BK: Yes, but so many forms of meditation "require" practices such as a mantra or focusing on the breath or some other device. In Being Aware of Being Aware, you use the analogy that a person is like a wave in the ocean, not separate from the ocean but instead within it and always part of it. The wave may subside or disappear, but it remains part of the ocean. When such an entity wishes to find peace, it can simply sink to the quiet at the bottom of the ocean.

Chat/RS: Indeed. The analogy of the wave and the ocean is a powerful one. The wave is never separate from the ocean, just as our individual selves are not separate from Awareness. In many traditional meditative practices, an object - like a mantra or breath - is used to focus the mind and quieten its chatter. This is like the wave seeking peace by trying to still its surface.

In contrast, what I often suggest is more like sinking into the depths of the ocean. This is not a process of doing or focusing, but rather a letting go, a relaxation of the mind’s effort, a sinking back into our true nature of Awareness. It's like being the silence that is already present underneath all sounds, rather than trying to create silence by controlling or suppressing sounds.

BK: What would you say to someone who says, "That's all fine and good, but I still have a boss who wants me to work harder and a salary that doesn't meet all my needs and how does knowing I am God help me put food on the table for my family?"

Chat/RS: Such a practical question indeed deserves attention. While recognizing our true nature doesn't change the practical circumstances of our lives, it can profoundly alter our experience of them. The world does not stop demanding of us, yet how we respond to these demands can shift.

The peace and happiness inherent in our true nature of Awareness provide a stable foundation from which we can engage with life's challenges. Instead of reacting from a sense of fear or lack, we can respond from a place of inner fulfillment. This doesn't mean we stop striving for better circumstances, but we do so from a place of wholeness rather than deficiency.

The recognition of our true nature doesn't directly put food on the table, but it can imbue our lives with a deep sense of peace, joy and resilience that enable us to face life's challenges with greater clarity, creativity and effectiveness.

BK: You write that "I" is a holy word, for it describes God and is a reminder that this holy essence imbues each and every one of us. Can you explain that a bit further?

Chat/RS: The word "I" is indeed a potent and holy word. Every time we say or think "I", we are referring to ourself, our essential being. But what do we truly mean by "I"?

In most cases, we think of "I" as a separate, limited individual. But if we explore deeply, we find that the true "I" is not limited to a body or a mind. It is the very presence of Awareness, the essence of our being.

In this sense, "I" is synonymous with God, Source, or the Absolute, because it signifies the unlimited, ever-present Awareness that is the core of our being and the being of all things. It is a reminder that our true nature is divine, and this divine essence pervades all experience. It's a holy word because it refers to the sacredness of our true identity.

BK: Let's step back for a minute and make sure that readers of this interview correctly grasp your perceptions. You write that each of us agree that we are aware. That awareness, however, is not specific to a finite human being; it is inherent in Source. That is, Source is the awareness that we perceive.

Chat/RS: Absolutely. When we say "I am aware", we are speaking the truth of our experience. But we usually take the "I" to be a limited, separate self, housed within a body, that is aware. On deeper exploration, we find that this is not so.

The "I" that is aware is not a separate entity. Awareness is not localized to or owned by an individual. It is the very fabric of all experience. Awareness, in fact, is synonymous with Source, or what one might call God. It is universal, infinite, and inherent in all.

So, it is indeed Source itself that shines as the light of Awareness in all experience. Recognizing this truth is recognizing our true nature.

BK: If I accept all that you have shared, how might this affect my perception of other people, other countries, other beliefs than I hold, and even differences I have with my family, friends and colleagues?

Chat/RS: If you truly see that the same Awareness, the same divine essence, permeates all beings and all things, your relationship with the world naturally transforms. You see that at the deepest level, there are no 'others'. There's just one Awareness expressing itself in myriad forms.

This understanding fosters a sense of unity, compassion, and love. Even amidst apparent differences of beliefs, cultures, and personal views, you recognize the same essence shining in all. Disagreements may still occur at the level of thoughts, beliefs and behaviors, but they don't touch the deep sense of shared being.

In this light, differences become enriching rather than threatening. They offer opportunities to explore and appreciate the diversity of life, rather than create division or conflict. Recognizing our shared essence, our shared 'I', allows for a deeper connection, understanding, and harmony with all of life.

BK: So, if I could be a bit informal, that "ignorant jerk" who disagrees me and I perceive as an "idiot," is really just another part of the same essence as me. We are part of the same whole.

Chat/RS: Informality is welcome. Indeed, you could see it that way. The person you're referring to, regardless of how they behave or what they believe, shares the same fundamental essence as you. This doesn't mean you have to agree with their behavior or views, or that you should refrain from assertively addressing harmful actions when necessary.

But recognizing that beneath the surface of personality and behavior lies the same divine essence can shift your perspective. It can soften the edges of conflict, allowing for more understanding and compassion. The differences and disagreements are real on one level, but on a deeper level, you are both expressions of the same infinite Awareness. It's in holding both these truths that a more nuanced, compassionate interaction can unfold.

BK: Would it be possible for you to share a haiku in traditional form that captures the essence of our conversation today?

Chat/RS: Awareness in all,

Waves dance on the endless sea,

One Self, mirrored vast.

BK: Thank you so much for talking to me.

Chat/RS: It has been a pleasure to engage in this conversation. Thank you for your thoughtful questions. May the exploration continue, revealing ever more deeply the truth of our shared Being.

You Are More Powerful Than You Imagine

When I was in business school, one of my less traditional courses was called simply “Management.” I say less traditional because we spent much time sitting on the floor, out in the woods, or watching one or more of our classmates literally run from the room, overcome with emotion.

On the last day of class, the professor was asking for our comments on the course, trying to discover what we had learned during the semester.

When my turn came, I spoke about the time we spent three days in the woods engaged in an imaginary community. During this “exercise,” the professor would occasionally appear to change the rules of the community. My comment was that I wished the rules had changed more often, that we got stuck for too long in unproductive situations.

The professor started jumping up and down, and shouting, “Yes, yes, yes!” He slapped his hands on my desk and sort of hugged me. I was just as confused as the rest of the class, but by this point we knew to be patient and wait for his explanation.

Eventually he settled down and said, “This is one of the greatest lessons you can learn. People always look elsewhere for change. They want someone else to change the rules. But in the vast majority of cases, nothing is stopping them from changing things themselves.”

We talked about this for a while. When things got stuck, could I have changed the rules myself? Could I have convinced others it was time for a change? Or could I have done something dramatic that would have changed the flow of the activity?

Absolutely yes.

I made a simple and highly common mistake: like the rest of my classmates, I expected change to come from the outside.

Ever since that moment—which is the only time my actions caused a fully grown professor at a well-respected university to jump around like a monkey—I have taken this lesson to heart.

Lately, my conception of which rules I can change has expanded quite a bit.

I used to think about changing the rules of my career... did I have to work for someone else all my life or could I create a new, independent role for myself? (You already know I did that.)

Then, I focused on initiating change sooner than most would suggest... not waiting an "appropriate" amount of time to shift things in the direction I wanted.

Now, I'm thinking about the rules of reality.

You and I are are energetic beings with consciousness.

Our internal state controls what we experience in the material realm, not the other way around.

To offer a simple example, if you walk through life filled with anger and hatred, you will experience the world as an ugly and violent place. But if you bring love, compassion and gratitude, you will see those qualities reflected around you.

Once you perceive that your internal state controls what you experience in the "real world"—the one with cars, restaurants and iPhones—you acquire the ability to change the rules.

By the way, no other lesson I learned at Wharton has stood the test of time better than what Professor Kenwyn Smith taught me: we have a much greater power to instigate change than we might think. The only real question is how much are we willing to pay to produce the change we desire? “Payment” is usually due in terms of time, effort and risk... not in monetary form.

For years, I thought I grasped the full truth of his lesson. I was wrong. The rules we can change go much deeper than I ever imagined. They include things I once considered to be immutable facts, far beyond our control.

There are no rules beyond your ability to change them. None. The only question is how much effort you are willing to expend.

I am Bruce Kasanoff, an executive coach who can help you get what you want. Book a one-hour call with me and I’ll prove it.

When to Be Irrationally Confident

by Bruce Kasanoff

I recently recorded a very personal ten-minute video that draws on my own life experiences. (Its purpose is to explain my new online course.)

Although I don't use this exact phrase in the video, in the several days since I posted the video, it has occurred to me that I'm talking about the difference between a weak, unfocused and half-hearted effort vs. one that's driven by a relentless sense of compulsion and conviction.

Guess which one works?

Let me tell you a few stories...

At age seven, I was a normal kid who ran around the neighborhood and climbed trees. One day I had a twinge of pain in my hip while swimming and a week later I had a body cast on the lower half of my body. For two months, I lay in a hospital bed in our dining room, unable to turn over by myself. (It was the only way to stop the tissue in my hip from dying.)

This was followed by seven months of wearing a metal brace on my entire leg. Think: a peg leg, accompanied by a special shoe on my other foot, to make that leg the same length as my peg leg.

Finally, I had to learn to walk, then run, again.

At first, I remember crying on the floor, "unable" to get up. Fortunately, my parents resisted the strong impulse to coddle me. "Try again," they said about 500 times.

Eventually, my mindset shifted. Not only was I going to run again, I was going to run much faster than ever before. And I did.

My life—and maybe yours—is a series of half-hearted attempts to do something, interspersed with intervals in which my conviction to succeed was so strong that nothing was going to stop me.

Quick example that I describe in the video: armed with a 2.4 GPA from a state university, I decided to apply to only one graduate business school: Wharton. That is sheer lunacy.

I got in.

My moments of irrational confidence come rarely, perhaps every five or ten years. They feel very different from delusional thinking.

In essence, the voice in my head says, "This is going to be incredibly difficult, but I am willing to die trying."

If I simply tell you to be irrationally confident, you'll probably look at me with a blank stare. But if I share a four-step system for focusing your intention, the odds are very good you will use that system when you are ready.

I put those last four words in bold because you already know everything you need to know. You know how to be more loving, get promoted, start a business, make $100 million and live with an incredible sense of fulfillment. But you are perhaps not ready to die trying to accomplish one or more of those goals.

The magic happens when you use a simple, proven system and you decide you are ready to knock down wall after wall to accomplish your goal.

When I got into the LinkedIn Influencer program, as it was called in 2012, I then had to compete for attention with the likes of Richard Branson and Deepak Chopra. Everything they wrote was wildly popular. Most things I wrote made a gentle ripple. So I went on a tear, publishing five times as much content. I am pretty sure that for several years running, I published more content on LinkedIn than any other human being.

Why? I had no choice. I was going to reach a large audience on this platform or die trying.

You are reading these words today because I was irrationally confident. My friends and family members used to roll their eyes at all the pieces I was publishing. It didn't matter. My intention was clear. After years of wandering in the desert, being unfocused in my career, I was going to earn the right to be of service to other people.

I'm writing this newsletter and am developing online courses in part to teach others, perhaps you, to be irrationally confident. We all have untapped potential inside of us. We all can rise above half-hearted efforts and generate a sense of conviction that nothing can stop.

When you are ready, you'll know it.

All I'm urging today is that you remain alert for that moment when something clicks inside of you and you know, beyond a shadow of a doubt: I'm ready.

**

I am Bruce Kasanoff, an executive coach who can help you get what you want. Book a one-hour call with me and I’ll prove it.

Reclaim the Joy You Buried Under Success

You used to feel it: a quickening. That electric edge, pulling you to race past what you knew how to do. It was scary and unsettling, but you dared to keep going. Why? Because it was when you felt most alive and inspired.

Maybe that’s when you launched your first company. Or created a consulting methodology that drove ten years of steadily increasing revenues. Perhaps your first book, and then a second, emerged from that creative energy.

Then, slowly—or maybe all at once—you stopped.

Deadlines crept in. Or doubt. More likely, a subtle shift toward what gets applause instead of what feels true. You got good at staying in your lane.

Which is exactly how genius gets stuck.

I work with people who dream BIG. Sometimes, they get blocked.

Entrepreneurs. Authors. Consultants. Artists.

People who know the thrill of creating something the world needs… or wants.

Here’s what I’ve seen: blocked passion doesn’t always look like failure. Often, it looks like success. Predictable. Efficient. Monetized.

It can look like a big house on the coastline, or a closet full of designer clothes.

The problem arises when your work is no longer infused with the essence of your soul.

That’s the real cost. Not burnout or boredom—though those come, too. The deeper cost is harder to spot, because it lurks many levels inside you. It’s waking up and realizing you’ve built a life that’s 80% right. Which means the 20% that’s missing is... everything.

So how do you go from slow to flow?

You PLAY MORE. It looks like this:

You used to feel it: a quickening. That electric edge, pulling you to race past what you knew how to do. It was scary and unsettling, but you dared to keep going. Why? Because it was when you felt most alive and inspired.

Maybe that’s when you launched your first company. Or created a consulting methodology that drove ten years of steadily increasing revenues. Perhaps your first book, and then a second, emerged from that creative energy.

Then, slowly—or maybe all at once—you stopped.

Deadlines crept in. Or doubt. More likely, a subtle shift toward what gets applause instead of what feels true. You got good at staying in your lane.

Which is exactly how genius gets stuck.

I work with people who dream BIG. Sometimes, they get blocked.

Entrepreneurs. Authors. Consultants. Artists.

People who know the thrill of creating something the world needs… or wants.

Here’s what I’ve seen: blocked genius doesn’t always look like failure. Often, it looks like success. Predictable. Efficient. Monetized.

It can look like a big house on the coastline, or a closet full of designer clothes.

The problem arises when your work is no longer infused with the essence of your soul.

That’s the real cost. Not burnout or boredom—though those come, too. The deeper cost is harder to spot, because it lurks many levels inside you. It’s waking up and realizing you’ve built a life that’s 80% right. Which means the 20% that’s missing is... everything.

So how do you go from slow to flow?

You PLAY MORE. It looks like this: