I seek out insightful people, and make their insights more widely accessible
Whether writing social media posts for my clients, or writing under my own name, my purpose is always to help others succeed.
My job is to talk with you, uncover your best stories, and then turn them into articles, blog posts, and a wide variety of other communications that help the people who matter most to you.
Want to learn more about me and my approach? KC Jorgensen recently interviewed me...
Should you change the stories you tell yourself?
Nothing has a greater impact on your future than the stories you tell yourself today.
"I am... not as smart as my peers" will cause you to shy away from opportunity and to remain quiet, even when you alone are the only person with the correct solution.
"I am... not ready to lead" will stop you from winning a job you are better qualified to handle than those who are ego-driven but not especially capable.
But telling yourself better stories is a delicate art. Most of us can't simply slip in an "I am... a winner!" and have our brain instantly embrace that thought.
In fact, taking control of the stories in your head requires practice and an understanding of human nature. You need to make the process interesting, fun, engaging, rewarding, and effective.
(Most people skip the interesting, fun, engaging, rewarding, and effective parts.)
Amy Blaschka and I just had a blast coming up with dozens upon dozens of stories you can tell yourself. Some are empowering. Others are confidence-builders. But many are simply joyful exercises in unleashing your imagination so that you can envision a better future than you can see when you keep telling yourself "I am... overworked... underpaid... taken for granted... way too busy".
Writing these stories wasn't like writing a typical book. We didn't spend hours in the library doing research. We called no experts.
Instead, we took turns filling in the blank at the end of "I am... _____", and then wrote a passage to spark your imagination. Many days, I woke up knowing how I would fill in the next blank. Other times, Amy's response completely changed my next entry.
I know from long experience that it's very difficult to sit in a chair by yourself and significantly alter your mindset or your path in the months and years ahead. Most of us need a nudge in the right direction, a bit of inspiration, and a way to get going in a brand new, much more rewarding direction.
Please consider this a nudge... it's my new book with Amy Blaschka, available now on Amazon.
“This book is like hot chocolate for your brain. Read it slowly, savor it, and you will be rewarded each time you repeat.”
- Carmen Simon, cognitive neuroscientist and author of Impossible to Ignore
“Amy and Bruce nail the art of reflection. Prepare to be both inspired and refreshed.”
- Allen Gannett, author of The Creative Curve and CEO of TrackMaven
“Bruce and Amy’s inspiring little book of ruminations on the wonders of life will give you the mental and spiritual energy boost you can’t get from your day job or your social media feeds.”
- Glenn Leibowitz, communications director at a global consulting firm and a LinkedIn “Top Voice”